01 / THE WORK
Every site here was designed from scratch to the business — its trade, its town, its brand. They share zero DNA. That's the point.
DENTAL MEMBERSHIP · MESA AZ
A membership dental club needed a site as loud as its teal-and-magenta brand. Big playful type, real team photos, a club-cover pitch instead of insurance jargon — "the only club worth flossing for."
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ROOFING · EAST VALLEY · 33 PAGES
Bright editorial direction built from their real navy brand. 5.0-star reviews shown verbatim, per-city area pages across the East Valley, and a real blog — 33 pages of structure Google can chew on.
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DENTISTRY · ARIZONA
A dental practice site built to lower the blood pressure of someone booking their first visit — clear services, real office photography, and an unmissable path to the appointment.
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PEST CONTROL · ARIZONA
Pest control has no patience for subtle. Strong color, blunt copy, service plans laid out plainly, and a quote form you cannot miss.
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DRYWALL · PHOENIX METRO
Dark and editorial — heavy display type, real job-site photography, their orange deployed sparingly so it lands. Every page is built around how the crew actually works: hanging, taping, texture matching, repairs.
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HVAC · CHANDLER AZ
Heating and cooling in the Valley is a trust business. Clean structure, straight answers about service and repair, and contact routes that work from a phone in a 115° attic.
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ELECTRICAL · ARIZONA
Residential electrical work presented with a real brand voice — services split the way homeowners actually search for them, licensing up front, and a fast path to a quote.
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BREEDER · SHEEPADOODLES
A breeder site where the photography does the talking: current litters, how the process works, and a warm, personal voice. Proof that "designed to the business" sometimes means restraint.
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CUSTOM WALLPAPER PLATFORM · B2B
Not a brochure — a platform. Product marketing for a create-and-sell custom wallpaper system: dashboard previews, integration story, and a signup flow, all in a crisp SaaS register.
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